Topic
Rules and ethics
A route-by-route guide for Northern Ireland social sellers: how goods move between Great Britain, Northern Ireland and the EU, the green and red lanes, EU VAT and the One Stop Shop, labels and returns.
Rules and ethics
Social commerce platforms in Scotland follow UK-wide Online Safety Act duties. See which risk assessments, reporting, complaints and transparency duties apply.
Outlook
Social commerce planning for UK sellers: use ONS retail data, map the Black Friday to January cycle and fund the post-Christmas return peak.
Rules and ethics
Social commerce sellers nearing the £90,000 VAT threshold must reprice, invoice and keep digital records for HMRC and TikTok Shop reporting.
Rules and ethics
Social commerce creators on TikTok Shop and Instagram must follow CAP Code and CMA labelling duties, with #ad placed where it is seen before the pitch.
Audience research
Social commerce in Cardiff: learn when Welsh language duties apply, build bilingual listings and captions, find tools and support, and test campaigns.
Rules and ethics
Social commerce green claims for Bristol sellers: apply ASA environmental rules, check wording and evidence, and review posts before they go live.
Tools and providers
Facebook Shops and TikTok Shop compared for UK sellers: where checkout happens, how HMRC's online marketplace VAT rules treat each route, and audience fit.
Reviews
A UK retailer's guide to live selling apps: platform fee shapes, a worked pound example, settlement checks and the VAT and consumer rules that still apply.
Tools and providers
Compare UK social commerce payment gateways by payment method, fee shape and settlement, with GBP worked figures, VAT treatment and refund duties.
Rules and ethics
Social commerce returns policy UK: how to time a refund, when you may deduct for handling, and why faulty goods follow a different route from a change of mind.
Rules and ethics
A UK social seller's guide to VAT on social media sales: the £90,000 registration threshold, rates, distance selling, digital services and HMRC records.
Tools and providers
Six named social selling tools for UK small business: Shopify, SumUp, Stripe, WhatsApp Business, Meta Business Suite and TikTok Shop, with list prices and checks.
Costs and pricing
TikTok Shop UK sellers owe VAT on the full price the buyer pays, not on what is left after commission: a £30 sale worked through, plus the £90,000 threshold.
Rules and ethics
UK copyright and GDPR consent decide whether you can reuse customer photos in social commerce. Here is how to clear rights and keep evidence.
